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SYNTHETIC RESPONDENTS

Qualitati

Offers exploratory synthetic focus groups alongside AI-moderated interviews with real participants and qualitative-analysis tools.

Research workflow

Qualitati combines AI-moderated interviews, focus groups, conversational surveys and qualitative analysis. Its synthetic focus groups are an exploratory feature within a wider platform that also works with human participants. The company describes a live moderator that asks follow-ups and manages participation, alongside a mode that supports a human interviewer.

Qualitati: product features and pricing

Analysis and languages

ThemeLens analyzes interview transcripts, connects codes to research questions and links representative quotations to participants. A separate qualitative-data workspace supports codebooks and theme visualization. The published language list includes English, Chinese, French, Norwegian, Dutch, German, Spanish, Portuguese, Japanese and Arabic. These broader analysis capabilities should be distinguished from the synthetic-group feature.

Qualitati: product features and pricing

Access and pricing

The site lists a free plan with 30 monthly credits, Student at €9 per month, Researchers at €19 and Team at €99 for up to 15 seats. Organization pricing is custom; pay-as-you-go credits are also listed. The product page does not give a synthetic-focus-group performance benchmark.

Qualitati: product features and pricing

Sources

  1. Qualitati: product features and pricing · Company product page

Listing reviewed

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