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SYNTHETIC RESPONDENTS

Synthetical Research

Runs consumer concept, creative and price studies using configurable AI personas, with qualitative feedback and rating-scale outputs.

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  1. Synthetical Research: product and service information · Company source

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Uses groups of AI personas for simulated focus groups and structured discussions, drawing on Microsoft's TinyTroupe framework.

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Runs synthetic user studies for product questions, concept feedback and message testing, returning a research report from the interviews.

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