Synthetic research companies

BuildBetter

Platform

Creates personas grounded in customer conversations for message comparisons and annotated reactions to UI screenshots and prototypes.

EPAM

Research service

Uses synthetic users within its AI/Run development workflow to rehearse product questions and support iterative product research for clients.

Fiuto

Platform

Runs AI-simulated respondents through studies, questions and product flows before testing with people. Open alpha with free and paid plans.

Jina (usejina.com)

Platform

Jina Synthetic uses AI testers to explore applications and product experiences. The service is available through usejina.com.

Moveo One

Platform

Synthetic Users: offers simulated users informed by behavioral product data.

Primitive Labs

Platform

Instinct uses simulated customers to test digital journeys, compare audiences and examine friction or abandonment before a product change. Access is through a company demo.

Semilattice

Platform

Simulates user reactions to product plans, prototypes and websites.

Sunzu

Platform and services

Builds synthetic versions of customers from research and behavioral data for interviews, concept tests, usability studies and advertising tests.

Synthetic Archetype

Beta access

Turns target-user data into AI testing agents that interact with product prototypes. Its beta is available by request.

Synthetic Users (.io)

Platform

Synthetic Users: offers simulated browser-based UX testing for software teams, with AI users exploring apps and reporting usability issues. Available at syntheticusers.io.

Talp

Platform

Uses simulated personas for advertising feedback, interface and Figma testing, and digital focus groups. Access is arranged through the company; its strategy simulation tool is in closed testing.

Uxia

Platform

Uses AI testers to explore interfaces and answer qualitative research questions, supporting early UX and product-design reviews.

Vectorial

Platform

Uses modeled audiences to test product journeys, prototypes, campaigns and customer-facing AI agents. Access is through a demo; a waitlist is also advertised.