Synthetic research companies

Sondeo

Platform

Simulates consumer reactions to ideas, products and concepts, giving teams feedback before committing to development or launch.

Synthetic Sampling Platform: generates virtual respondents calibrated with small real survey samples.

StatSocial

Platform and services

Offers AI focus groups grounded in audience data.

Strategic Research Insights

Platform and services

EchoPersona: offers individual-level physician twins for creative concept research.

Stravito

Platform

Turns segmentation research into interactive AI consumer profiles for simulated conversations, concept refinement and early-stage ideation.

Subconscious.ai

Platform

Runs simulated consumer experiments to compare product features, prices and messages, with tools for structuring choices and examining results.

Sunzu

Platform and services

Builds synthetic versions of customers from research and behavioral data for interviews, concept tests, usability studies and advertising tests.

SYMAR

Platform

Formerly OpinioAI. Runs synthetic surveys, interviews and focus groups to compare ideas and explore customer reactions.

Synsurv

Platform

Runs synthetic surveys with explanations alongside responses, allowing researchers to explore the reasoning behind modeled choices.

SYNTH RESEARCH

Research service

Offers synthetic panels for message, creative and strategy pretesting.

SynthAnswers

Platform

Provides AI research panels with demographic cross-tabs for exploring consumer and business questions.

Synthelos

Platform

Uses synthetic personas for focus groups, price-sensitivity questions and exploration of competitive positioning.

Synthetic Archetype

Beta access

Turns target-user data into AI testing agents that interact with product prototypes. Its beta is available by request.

Synthetic Consumer Lab

Platform

Builds synthetic consumer populations for surveys, conjoint studies, A/B comparisons and focus-group research.

Synthetic People

Platform and services

Offers a behavioral research workspace with modeled customers for exploring business questions, concepts and consumer decisions.

Synthetic Persona

Platform

Provides conversational AI personas for B2B marketing, brand development and customer-research questions.

Synthetic Respondents

Platform

Simulates focus-group conversations for feedback on offers, pricing, messaging and customer needs, aimed at businesses and research agencies.

Synthetic Signals

Platform

Builds Census-grounded simulated audiences for surveys, focus groups and concept tests, with responses broken out by cohort.

Synthetic Users

Platform and services

Synthetic Users: Persona-based research studies, interviews and surveys with developer API access.

Synthetic Users (.io)

Platform

Synthetic Users: offers simulated browser-based UX testing for software teams, with AI users exploring apps and reporting usability issues. Available at syntheticusers.io.

Runs consumer concept, creative and price studies using configurable AI personas, with qualitative feedback and rating-scale outputs.

Offers persona interviews informed by psychological research frameworks.

Synthlytics

Platform

Offers synthetic panel responses for concept, pricing and segmentation studies, with questionnaire imports and respondent-data exports.

SynthPanel

Platform

Offers a synthetic-persona library, surveys, focus groups and simulations for product, pricing and campaign questions.